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New Leaf
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New Leaf Brands Launches New Line of Lemonades

Three Creative Flavors in addition to Half-and-Half

Old Tappan, NJ (March 2010) –New Leaf Brands (OTCBB:  NLEF) (the “Company”), “The Official Beverage of Taste”, today launched a new category — lemonades – expanding and diversifying its well-established and popular category of ready-to-drink (RTD) iced teas.

New Leaf’s lemonades are available in three flavors—Homemade, Black Cherry and Strawberry. Additionally, “The Tiger,” half-iced tea / half lemonade will debut as part of the lemonade line-up. New Leaf’s 100% natural lemonades are made with pure organic cane juice and contain 10% real fruit juice.

“We’re delighted to offer consumers a great tasting and healthy new selection of lemonades that offer a superior taste experience, a commitment that is carried through all of our products, including our 14 flavors of RTD teas,” said Eric Skae, Founder and CEO, New Leaf Brands. “We’ve received a very positive response and we expect the new lemonades to be available in retail establishments in each of the 35 states where New Leaf is carried.”

As testament to New Leaf’s rapid expansion across the US, New Leaf recently signed separate distribution agreements enabling its RTD iced teas to be available in the state of Arizona and in major urban areas of southern California. Additionally, through a partnership with Manhattan Beer, New Leaf intends to double its distribution in the New York metro area during the next three months.

About New Leaf Brands
Founded by Eric Skae in 2004 in Orangeburg, New York, New Leaf Brands (OTCBB: NLEF) were born out of the vision to create the best tasting and healthy ready-to-drink (RTD) beverages.

CEO Skae believes, “When delicious flavors aren’t obscured by high fructose corn syrup or artificial ingredients, the tea tastes better.“ As testament to this core commitment, New Leaf ‘s 14 all-natural flavors of RTD teas are made from only the most carefully selected ingredients, the finest natural flavors and with 100% organic cane sugar. The company is passionately devoted to providing beverages that deliver a superior taste experience, which justifies New Leaf’s position as the “Official Beverage of Taste.” In 2009, "Everyday with Rachael Ray" named New Leaf's Strawberry iced tea as the "best flavored white tea." For more information, please visit www.newleafbrands.com or follow New Leaf on Twitter and become a fan on Facebook.


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